Empty/Emptiness: that was a good way to describe Ghost’s feelings towards Annie Leibovitz. He did not dislike her work. How could he? Her photographs were beautiful images of beautiful people. But Leibovitz’s entire leviathan oeuvre was completely ignitionless. The question every image must answer is: Who gives a damn? Leibovitz’s answer to this question was obvious: her images are cultural documents. As such, they are the provenance of Cultural Studies, and as Ghost had learned from reading Walter Benjamin, Cultural Studies is an exercise in empty/emptiness.